The marketing podcast where online service providers learn how to write copy that sounds like them, but converts BETTER.
COPY AND PODCAST
Launch vs Promotion (and How to Promote Your Offer Without Overthinking It)
In this episode of the Copy And Podcast, Sam discusses the differences between a launch and a promotion. A launch is a more coordinated promotion, and both exist to sell your offer. In this episode, she shares why capacity fears stop business owners from selling, plus a four-step framework for promoting any offer with confidence.
The Launch Strategy That Signed 28 DFY Clients In 13 Days with Taylor Lane
In this episode of the Copy And Podcast, Sam chats with Threads specialist Taylor Lane as she shares the launch strategy that took her done-for-you agency from a five-client goal to twenty-eight signed clients in thirteen days. Samantha and Taylor break down the masterclass, bonus structure, price timing, and closing emails that service providers can borrow for their next launch.
How to Use a Waitlist Strategy to Sell Before Your Launch Even Opens
In this episode of the Copy And Podcast, Sam explains how a waitlist strategy can turn a launch into a success before the cart even opens. Using a client example, she covers the four types of waitlists, how to nurture them, and the exact timeline that turns a cold list into a room full of ready-to-buy leads.